Jesse Engle interviews Lisa Horner (@GoToMeeting), Jenny Cisney (@KodakConnect), Rebecca Corliss (@HubSpot) and Khayyam Wakil (@iamkhayyam) at the Inbound Marketing Summit 2009 in Boston.
We could not find a solution that would enable people to jump easily between accounts… We really required a tool like CoTweet.Lisa Horner, @GoToMeeting
Marcus Schmidt (@marcusatmsft) from Microsoft talks about how the Windows team uses CoTweet to monitor and engage with people through the @MSWindows and @WindowsLive Twitter accounts and how they’re using it to promote the upcoming launch of Windows 7. Be sure to check out their #WinWin7 contest. They’re giving away some creative prizes to people who include the hash tag #WinWin7 to help them reach their goal of 77,777 followers by the launch of Windows 7 on October 22.
“We love CoTweet. It’s been the key way for our whole team to start tweeting.” Marcus Schmidt, Microsoft
Winnie Hsia (@misswinnie) from Whole Foods talks about using CoTweet on the @wholefoods Twitter account for managing conversations, scheduling tweets, monitoring search terms, assigning tweets and rolling out CoTweet to 280+ Whole Foods stores.
“CoTweet makes it so easy to explain to somebody how to manage [our Twitter] account…it really puts it in a neat little package. On Twitter directly, it’s a bit difficult to explain to someone who’s never seen the tool before, what the point is.” Winnie Hsia, Whole Foods
Jesse Engle, CEO of CoTweet, interviews Morgan Johnston about how jetBlue uses CoTweet to manage their corporate Twitter account at the 140 Twitter Conference in Mountain View, CA.
The ability to collaborate with team members from across the company… to bring them all in as resources and assign responses to subject matter experts is great.
CoTweet is how business does Twitter. CoTweet allows multiple people to communicate through corporate Twitter accounts and stay in sync while doing so. No dropped balls, no stepping on each other's toes.