Startup Helps Companies Such as Whole Foods, Starbucks, JetBlue, Ford, Microsoft and Others Manage Brand Presence on Twitter

San Francisco, Calif. — July 9,2009 — CoTweet today announced it has raised $1.1M in venture funding from a group of high-profile investors including Baseline Ventures, Founders Fund, First Round Capital, SV Angel, Maples Investments and Freestyle Capital – social media heavy hitters whose prior investments include Facebook, Twitter, Google, Digg and Yammer, among others.

CoTweet is a web-based collaboration platform that helps companies reach and engage customers in real-time using Twitter. The product, used by brands such as Whole Foods, Starbucks, Microsoft, JetBlue, Ford, Pepsi, Sprint, Coca-Cola, the City of San Francisco/311 and Twitter, is now publicly available at www.cotweet.com.

“Social media properties like Twitter give consumers incredible power to
shape public perceptions of brands,” said Steve Anderson, Founder of
Baseline Ventures, who led the round and will join CoTweet’s Board of
Directors. “CoTweet gives companies and their brands a set of tools to
directly engage consumers and forge stronger bonds with them on the social networks they belong to, starting with Twitter.”

CoTweet allows multiple people to communicate through corporate Twitter accounts and stay in sync while doing so. A sophisticated workflow engine enables users to manage multiple accounts from a single dashboard, support multiple editors for each account, track conversations, assign tasks, create follow-up tasks and schedule posts. It also supports the automatic addition of “cotags,” that designate who is replying on a company’s behalf.

With this latest release, CoTweet now offers direct integration with bit.ly, enabling users to tap into real-time click tracking and analytics from the industry’s leading URL shortening service.

“CoTweet is an essential tool that allows us to manage multiple accounts from a single dashboard, or have a single account with multiple people managing it,” Scott Monty, digital and multimedia communications manager, at Ford. “We can also identify who’s responsible for Tweets, which gives us the flexibility to pull experts into the discussion, and to keep a human face while doing so.”

“Social networks, including Twitter, have ushered in a new era of social CRM for businesses,” said Jesse Engle, CEO of CoTweet. “We’re thrilled have such a prestigious roster of financial backers, whose background in this space gives us a distinct advantage in setting a course for continued success.”

About CoTweet, Inc.

CoTweet is the real-time business collaboration platform for Twitter. Working with companies such as Whole Foods, Starbucks, JetBlue, Ford, Pepsi, Sprint, Coca-Cola, the City of San Francisco/311 and Twitter, CoTweet has established itself as the tool of choice to brands to connect and engage with customers and stakeholders. Founded in 2008, CoTweet is based in San Francisco, CA.

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